ARTICLES
Sustainability is not just "being green" and is moreover not easy to achieve. Its concept is interconnected with everything we do, consume and make. It's a difficult term to wrap one’s head around, as currently there is nothing created by humanity that truly fits its definition. READ»
Can a graphic designer be a catalyst for positive change? Breaking down the concept of "green design" step-by-step, respected industry leader Brian Dougherty captures the ability of designers to communicate, persuade, and ultimately spread a socially and ecologically responsible message to both consumers and corporations. READ»
New research shows a significant number of Americans plan to cut their paper consumption in half in the next 5-10 years. That’s one of the findings of a new survey of 1,000 Americans conducted by TNS global on behalf of Nitro – the maker of PDF products. READ»
The triple bottom line captures an expanded spectrum of values and criteria for measuring organizational (and societal) success: economic, ecological and social. READ»
In the late nineteen-twenties, two companies—Kellogg and Post—dominated the market for packaged cereal... By 1933, even as the economy cratered, Kellogg’s profits had risen almost thirty per cent and it had become what it remains today: the industry’s dominant player. READ»
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