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Rt-hand Rule

Flash Holiday eCard sends a global message of hope— and conservation.

ShoreTel asked us to create a holiday greeting that addressed three goals: advertise the company’s global reach, save production time and money, and avoid harming the planet. The multicultural message of Joy was a big hit with the employees who didn't have to lick stamps—and customers who received the card in their e-mail inboxes were overwhelmingly positive. The e- greeting was also kind to the earth.

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